Thursday, January 7, 2021

B2B, B2C, B2B2C (B2X) business models

 

B2B, B2C (B2B2C - aka - B2X) applications


B2B - Tech Team, fewer users 

- B2B business model, your focus is on professionals in third-party commercial organizations

- Thus the number of potential users of your application is limited

- UX less critical.

B2C - End Users, high concurrent usage, emotional factors (speed/feel/entertainment/content)

- Even millions of users can use the app simultaneously.

B2X - Engage both Providers (B2B) & End Users (B2C via B2B or directly) [booking site -Providers, end Users]

- B2B2C are modern complex platforms offering a horizontal solution to another business’s problem. In other words, your client is a third-party business that brings you access to end customers that you can also serve and engage in.

- In this case, you not only think about the wishes of your user (a company) but also about the preferences of their customers (the end-consumer).

B2B and B2C use different business models

- B2B apps often offer a subscription service to the organization. 

- B2C apps are usually free of charge, but still profitable because they provide space to advertisers, sell extras in the app, or are a subscription service.


Courtesy/Reference: https://medium.com/@moqod_development/4-differences-in-b2b-and-b2c-applications-development-ed33ba025f2c


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